The desktop and mobile digital casino games provider Pragmatic Play officially revealed that it has inked a partnership agreement with the one of the fastest growing providers of online casino operators – Mr Green.
The Head of Sales and Business Development unit of Pragmatic Play Yossi Barzely explained that the company remained focused on making further investments in research and development. What is more, the digital gaming provider would also invest in its staff in order to be able to meet the variety of their customers’ business needs and requirement. According to Mr. Barzely, the collaboration deal with Mr Green, one of the largest gaming operators, came as a proof of the fact that the afore-mentioned strategy of Pragmatic Play was successful.
Under the terms of the agreement, the high-quality in-house content of Pragmatic Play will go live with Mr Green, giving the latter the chance to expand its casino portfolio. As part of the agreement, Mr Green is to integrate the content of Pragmatic Play, which currently accounts for more than 150 HTML5 online casino games.
With the two companies joining forces, Mr Green’s customers will be provided with the exclusive opportunity to access a large number of slot games especially designed for both desktop and mobile devices, including the flagship games developed by Pragmatic Play such as 7 Monkeys, as well as the brand’s newest releases like Magic Crystals, Queen of Gold, Lady of the Moon, etc.
Up to date, Pragmatic Play offers a portfolio consisting of online video slots, classic slots, video poker, table games and other games supplying gaming companies that currently operate in the online gaming industry. On the other hand, Mr Green has been looking to expand its portfolio with qualitative content, which would bring it more new customer additions.
The partnership agreement signed between the two companies was also confirmed by the Chief Executive Officer of Mr Green Jesper Kärrbrink. The latter commented that Pragmatic Play had proved that their online gaming content business made the company one of the fastest-growing casino games developers. Mr. Kärrbrink explained that the extensive product offering of qualitative games would provide Mr Green with the chance to improve its casino portfolio in order to upgrade the customers’ experience, saying that was one of the core elements in the brand’s business and market expansion strategy.
- Author
Olivia Cole
